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Rated Excellent

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Excellent

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5 Out Of 5 | Trustpilot Trustpilot

Every Piece Tells A Story

Our Story

Craftmanship-Lead. Story-Driven. Bringing Something Different Into Your Home.

The Bali Concept

Where It All Began

The Bali Concept began when we (Nick & Emma) took a year-long trip to Southeast Asia.

Whilst travelling around Bali, we passed so many little workshops dotted across the Island, many of which were family owned and produced an array of different pieces, from rattan lamp shades to intricate wooden carvings, it inspired us to take some pieces home with us with a view of selling them once we returned.

The very first ideas were scribbled down while travelling across South East Asia, and the nameΒ The Bali ConceptΒ was chosen to reflect the island’s natural beauty and the values it represents. From the start, the focus has remained the same: authentic craft, sustainable materials, and furniture made in small batches with care.

Our journey took us through workshops in Bali, Canggu, and Ubud, where we spent time with families who have perfected their craft over generations. Many of them we still work with today. In those early days, we packed boxes by hand, sent them home on slow shipments, and dreamed about creating a collection that could bring the same sense of warmth and connection we felt in Bali into homes in the UK.

After returning home, we started small. Launching with a few key pieces and building slowly. Every chair, stool, and table we introduced was designed in the UK and handcrafted in Bali, reflecting both worlds in balance. With limited resources, we focused on quality rather than quantity, working closely with artisan families to produce our very first collections.

The Bali Concept

The first container of furniture was unloaded with the help of friends and family, stored in a modest space, and shipped out one order at a time. Each sale felt like a milestone, and every customer who chose one of our pieces became part of the story. Even now, much of our work is still done by hand. From developing designs to sharing the stories of the makers.

The Bali Concept

The Bali Concept began as an online business but has grown steadily, with our furniture now sitting in homes across the UK. What started as a simple idea has become a collection of handcrafted pieces that range from stools and chairs to mirrors and lighting. Each new launch builds on the same principles we began with: to support fair partnerships, preserve traditional techniques, and create meaningful furniture that lasts.

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Our story is still young, but the values remain strong. From the first sketches made while travelling, to the containers unloaded in Yorkshire, to the workshops we continue to visit in Bali, The Bali Concept is about more than furniture. It is about connection β€” between maker and customer, between tradition and modern living, between Bali and your home.